Their collaborative campaign asks the Australian Government to establish a national assistive technology program to meet the needs of people with disability who are excluded from the National Disability Insurance Scheme (NDIS). Through this campaign, COTA advocates for better access to life-changing assistive technology for people with disability excluded from the National Disability Insurance Scheme – most of whom are 65+.
Assistive technology like wheelchairs, walking frames, hearing aids and prosthetics are important for people to live, work and enjoy life. Then we needed to present their solution, in the form of the request to the Australian Government.
We used colours as highlights only, nodding to the brand of ATFA. The animation and movement was kept slow and smooth so viewers had time to appreciate and understand each point.
"The short explainer animation will tell audiences everything they need to know about the campaign and why they should get involved."
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