A bit about you —
You’re looking for a team you can trust! We’re here to take the stress out of planning, the worry out of managing a project, and the fear out of execution. When you work with us, you’re working alongside a team of passionate creatives and video experts. You, your team, and your video will be in safe hands.
Unleash the potential of interactive videos. Engage audiences by transforming passive viewers into active participants. Experience the power of personalized learning as interactive elements deliver information in an engaging and digestible manner. Delight and entertain with gamification features that encourage competition, exploration, and discovery. At Creativa we specialize in crafting captivating interactive videos that captivate, educate, and entertain. Revolutionize your content and forge a deeper connection with your audience. From immersive storytelling to dynamic experiences, our experts combine cutting-edge technology with creative expertise to deliver interactive videos that drive engagement, enhance learning, and leave a lasting impact. Contact us today to unlock the full potential of interactive videos.
Interactive video puts the viewer in the driver’s seat and lets them make important choices as the story goes on. Interactive video is a cross between a video game and a choose-your-own-adventure book, with clickable options and branching narrative threads. Interactive video creates more engaging, immersive experiences by giving the viewer ownership.
You can create sophisticated digital training content, e-learning, personalised journeys and personalised member updates, virtual questionnaires, onboarding tools, call to actions, and memorable brand pieces using interactive video.
A bit about us —
From the idea to the execution to the analysis, we manage the interactive video production process the whole way through. We know that you have a lot on your plate, so you want to know that you’re working with a studio that *gets it*. And our team? We’ve worked with hundreds of brands on hundreds of videos — and yup, we get it.
What we do — We curate killer content
We want your interactive video to succeed. To do that, we know we need to make a meaningful connection with your audience. That’s why, when we have our kick-off meeting, finding that spark is our top priority.
93% of marketers say video is an important part of their marketing strategy.
34% is the increase in conversion for marketers who included video in their campaigns.
94% of marketers agree that videos help increase users’ understanding of their product or service.
82% of the global internet traffic will come from video streaming and downloads in 2022.
We know that an interactive video can help tell your story. But to make sure we’re right for each other, we offer a free video strategy session.
We collaborate with you through every step of the process. We manage your project end-to-end with direct communication so you always know what’s next.
As your need for video grows, we scale up our service.
This means that our team is equipped to work with startups working on their first video, to established brands on their 1,000th.
Video is the king of content, and there are endless possibilities. With our creative and your brand, we can see all that video has to offer, together.
Planning for the platform
We know you want to connect with your audience where they are, so we help you plan for it. With our end-to-end production process, we get all the information at the start so we know where your video is going to end up. We help you adapt your interactive videos to each existing social or media platform, so your brand feels native to the digital world.
Planning for success
You want your video to hit your goals. So, we ask what your goals are, and create a video strategy aimed at achieving them. Whether you come with clearly articulated goals or just an idea, we can help you develop a plan of action for your interactive video.
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Just because your interactive video is finished doesn’t mean we have to be. Once we’ve delivered your video, we follow up with you to check how it’s going. If there are any social videos you need, we’re here to help. If you want to do a follow-up campaign, we’re your people. Your production people. Who you gonna call?
Begin — We’ll begin with a clarity session, a meeting with key team members and project stakeholders to ensure Creativa has a deep understanding of your video’s brief, content and creative execution. Once we’re aligned on vision and strategy, pre-production can commence.
Create — Pre-production involves concept development, scriptwriting, casting, location scouting and the creation of a production schedule. If your video includes motion graphics or animated elements, we will develop style frames-sample scenes to indicate how these elements will look. Based on the script and shoot schedule, we will create a shot list and/or storyboard.
The next phase is production – when filming takes place. A director, along with crew as required, will run the shoot over one or more days, ensuring we capture what we need to realise your video.
After production we enter post-production – this means editing, titles, sound design, music selection – putting all the pieces together before delivery.
Then, we send it off to you.
Use — Use your interactive video!
We like to keep it simple and to the point — after all, we need to keep your content engaging so people watch it all the way through. Then, we need to consider the distribution, as plenty of platforms have built-in time limits.
We’ve created a tried and true bespoke pipeline for interactive video production where you get input at several points in the process, so two is usually all you need.
We’ll work with whatever you’ve got. Come to us with just an idea, or an in-depth brief — we’re experts at working with both or anything in between!
If you email us on a Monday to get an estimate, we could get your project kicked off within the week. Depending on when we decide to shoot, you could have the interactive video in your inbox within about 8 weeks, with allowances for feedback built into that timeline. Need it in a rush? Get in touch.
Without knowing any factors like length, whether it’s a product video or a brand video, it could be anywhere from $1,000 to upwards of $100,000. But that’s not a helpful answer for you — instead, give us a quick call on (03) 9999 1333. We want to make sure you get an answer as bespoke as your content.
It depends on your company, and your goals. Interactive videos, with real people, can often connect better emotionally with your audience. If you have a more abstract concept or need fewer constraints, animation could be the way to go — and we can do both, so there’s no pressure to decide right now.
For your burning questions, queries or a project you want to chat through.