Augmented reality production in Melbourne

Augmented reality superimposes a layer of digital imagery onto the physical world, using a smartphone, tablet or any mobile device as the lens into the augmented reality.

Augmented reality is an interactive experience of a real-world environment where the objects that reside in the real world are enhanced by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory and olfactory.

Too technical sounding? It’s essentially an enhanced version of the real physical world, using digital technology. Well, we believe augmented reality video can help you to transcend space and time with custom augmented and mixed reality experiences. 

Scan a QR code on a flyer, magazine or promotional item and see the world in a whole new way. Augmented reality video production allows users to interact with a physical space and engage with dynamic audio or visual elements. Isolated applications of this technology have been around for decades, and we are excited to see where the digital technology goes next. Want a virtual, magical tour guide only you can see? Someone to track your movement through a historical site or museum? Maybe you could use some extended art commentary for visitors to your art gallery? Augmented reality video production makes this possible.

Eoiin Connect

To showcase the power of the project management software, Eoiin Connect, we developed an augmented reality app to explore its benefits through embedded video content.

AIPM Convention 2019

Markers dotted around the conference space allowed attendees at the AIPM Convention to learn more about the event and its activities using augmented reality on their mobile devices.
Connect, captivate & engage. Personalise your message.
Would you like interactivity with that? There are more ways to expand on augmented reality production than just the one. Let your audience take the lead with personalised videos and interactive, immersive experiences. Create dynamic, custom videos with interchangeable variables that speak directly to each viewer. See the categories below to see how you can tailor your message.
Spark: conversation
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Creativa provides complete video production and animation services for clients direct or for agencies nationwide, specialising in creating content that engages Aussie audiences. Working with local crews dotted around the country to capture live-action video footage, we manage all the coordination for you. Whatever type of video you need, we’ve got you covered.