Lets's get personal

Harness personalised video and interactive video to captivate audiences. Using advanced technology with compelling storytelling, these videos offer tailored experiences that engage users deeply. They make content feel intimate and interactive, forging stronger connections. Elevate engagement with our innovative video solutions, ensuring your message truly resonates.

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Trusted by our clients:
Advanced Care
AHM
Asahi
Bardee
Cancer Council
CBUS
Geelong Cats
IWDA (International Women’s Development Agency)
Jetstar
Lendlease
Maxxia
Mercer
MYOB
Newscorp
QBE
RMIT
Senior Helpers
Shellharbour City Council
Telstra Health
Toll
Victorian State Government
Yakult

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Find out how personalised and interactive video can transform your marketing.

Your customers’ expectations are evolving. They want relevant, personalised information, regular contact and rewards for loyalty. With data points like name, member number, or life stage, you can create a personalised video to engage each individual member of your audience. Use existing customer data or make your arenders.

  • Welcome emails
  • Statements
  • Quotes
  • Product disclosure statement
  • On-boarding sequences
  • Renewals
  • Campaigns
  • Induction
  • Special offers
  • Greeting cards
  • Event invites
Request a proposal

Contact us with your most vague or in-depth brief, or call us if you have any burning questions.

If we need more information, we’ll get in touch with you for an exploration call. Then we’ll assess your requirements and come back to you with a proposal. You can accept this proposal, which will kick off your project with us.

Contact Us
Clarity session

This is a meeting with key team members (ours, and yours) and project stakeholders (yours!) to make sure we leave with a deep understanding of your goals and requirements, plus the project’s content and creative execution. This is a solid brief that we work from to align our team and yours.

Book a session
Pre-production

This is the stage before we make your video. Pre-production starts once we’re aligned on vision and strategy. Our creative team will work with you on the style, the script and the storyboard. Oh, and we’ve built in feedback points all through the live action video production pipeline, so you’re as involved as much or as little as your calendar allows. You’ll get a timeline so you can keep track of it all.

Production

We’ve got the storyboard, the script and the vision. Yay! If your video has a voiceover, we will record that now. We’ll start looking into what kind of music fits your video. This is where we will begin the filming.

Post-production

The home stretch. Our team will put in the final touches, like editing or sound design.

Our Showreel
Delivery

It’s all done, and now we’ve just got to get it to you. You’ll get a file straight to your inbox with the final video (or videos), thumbnails, any extra assets you may have requested (e.g. subtitles) and any music licences that you may need.

Start a project

The Creativa process

01

Request a proposal

02

Clarity session

03

Pre-production

04

Production

05

Post-production

06

Delivery

Reviews

Hear from our happy clients

Everything was highly organised. Very grateful for Creativa’s help!

Lachlan Christie, Workplace Relations Specialist

Regis

So happy we worked with Creativa to bring our big vision to life.

Nicole Kleppe, WAVE Advocacy and Communications Coordinator

IWDA

Thank you for your brilliant work — it was masterfully shot and produced, telling this incredible story so very beautifully.

Terry Garwood, Deputy Secretary, DELWP, DEL

Victoria State Government

Personalised Video Information

Personalised Information

Personalised Explained

Frequently Asked Question

What makes creativa different?

Our mission is to make meaningful connections between brands and their audiences with innovative digital content. For you, this means more audience engagement, involvement, and emotional connection to your message. We’re not just interested in the content, we’re focused on making the connection.

We also have a really wide range of experience and services, from your classic live action and animation, to new technologies like immersive and personalised content. We’re talking augmented reality, virtual reality, 360° video, and interactivity – experiences that will make your customers feel super connected to your brand. Plus, we’re the leading personalized video production studio in Melbourne. Have you heard of personalised video production? We pioneered it.

So, we can make videos. And more importantly, we know how to make them connect with your audience – we want to make sure that your video makes an impact on your customer. That kind of work goes deeper than just what ends up on the screen at the end – it’s a culmination of positive team collaboration, creative thinking, intelligent decisions, decades of experience, and clear, aligned strategy.

It’s a difference that you’ll notice when you work with a video production studio that is clued into what makes you and your audience connect, so that your content delivers. It’s Creativa.

Where are you located?

This here video production and animation studio is Melbourne based, but we have filming crews who can work all across Australia to help you make stand-out video content that connects with your audience. Our team of animators are in-house, so we’re able to collaborate with clients not only in Melbourne, but across Australia, and internationally. Our mission is to help our clients make more meaningful connections with their audience using innovative digital content – whether that content is animation, live action, or otherwise!

What does your typical production process look like?

We work on animation, live action video production, immersive video and personalised video content projects. Since they all have different video production pipelines, the individual process varies. But, we can give you an overview.

Normally, we start off with a brief, build a project proposal for your team to review, and have a clarity session where we ask each other questions, get to know our teams, and go through the next steps for your video. We’ll then kick off your project!

We move on to the next steps once we’re aligned on vision and strategy (usually after a clarity session). This is where we decide on an approach and work on your script and storyboard, which both become the backbone of our video production process.

From there, the action begins. We shoot, we animate, and we get the camera rolling.

Then we hit the home stretch. Our team will put in the final touches on your video, like editing or sound design. Then, it’s all done, and now we’ve just got to get it to you – usually, this will be an email to your inbox with a link to download your video. Easy!

Get in touch with us for a full rundown of our process or to learn more about our creative video production company. Commercial, corporate video, creative content or all of the above – we’ll make your video production journey fun, creative and human.

Are you just an animation studio?

No, we create all kinds of videos! We have four core services: live action, animation, personalised video and immersive content. Because of our unique range of capabilities, we are able to make any kind of video – from a straightforward animated video to an immersive VR experience. We have experience with corporate video production, TV commercials, 2D or 3D animation, internal company videos, lots of healthcare content, and more. So, we’re animation specialists, but we also work in a lot of other mediums.

It’s worth mentioning that we also pioneered personalised video production in Australia; video content that combines data and technology to speak directly to your audience. This kind of cutting-edge technology is what drives us forward as a creative video production studio.

Our mission? It’s to make meaningful connections between brands and their audiences with innovative digital content. For you, this means more audience engagement, involvement, and emotional connection to your message.

So, we can make videos (all kinds of them!). But more importantly, we know how to make them connect with your audience. That kind of work goes deeper than just what ends up on the screen at the end – it’s a culmination of positive team collaboration, creative thinking, intelligent decisions, decades of experience, and clear, aligned strategy. It’s Creativa.

Browse our work

Why viewers love personalised videos?

• Deeper engagement
• Personal relevancy
• Meaningful content
• Feel in control

Why organisations love personalised content?

• Tailored and segmented content
• Customer-centricity
• Amazing campaign results
• Behaviour data collection
• Ability to add in interactive content

Is there a limit to how much it can be personalised?

As much or as little as you like.

Does personalised video work on mobile?

YES! Our videos are MP4 file format and work perfectly when viewed on mobile phones and tablets.

Is it easy to measure the personalised video success?

We provide you with a dashboard on our Spark platform to measure all key metrics and download raw data.

Can viewers click on the call-to-actions in the personalised videos?

Yes, our player is interactive and can be configured with clickable actions.
These are also tracked and recorded in a report.

Are the personalised videos secure?

Yes, we follow all security best practices, including storing everything in Australia using AWS. Access to videos is encrypted,
filenames randomised and no persistent data is stored on our database. We are also ISO27001 certified, which means your data is safe and secure at all times.Contact us to discuss your data security questions.

How much do personalised videos cost?

Costs vary but there are three elements that affect the pricing: 1. The cost to produce the video 2. The platform set-up costs and 3. Ongoing hosting costs. Generally speaking, the highest cost component is the video creation, however you are welcome to BYO videos.

How do you measure the personalised video campaign success?

Once your personalised or interactive campaign has been sent, or goes live, our Spark platform is able to provide you with both individual and campaign statistics. Better still, you can export every single video view to track each
viewer’s interaction throughout the video and integrate it with your existing systems to better understand customer behaviour.

Get in Touch

For your burning questions, queries or a project you want to chat through.

Servicing Australia-wide

Although our home base is in Melbourne, we partner with and work on projects with clients all over Australia.