A series of five 1-minute animated videos created for Western Australia’s national parks, designed to share key park rules and regulations with humour and charm.
Targeted at visitors aged 24–34, the videos aim to update park information, improve visitor experiences, and address important topics like dogs in the parks and camping.
Each video focuses on a single, essential message and features a cast of local WA animals as characters, delivering rules in a fun, engaging, and memorable way.