Why Iconic Brands Trust Creativa

When brands like Coca-Cola, Decjuba, MYOB, QBE, Yakult, Swisse, Australia Post, LEGO, RMIT University, and government departments choose Creativa, it’s not just about creating content. It’s for creative that moves people visually, emotionally, and commercially.

So why do Australia’s most prominent brands keep coming back? Because we turn their most significant challenges into their most important moments.

1. We Turn Airport Runways into Social Media Gold

145M+ views. That’s what happened when we dropped a 3D puffer jacket–wearing Boeing 787 onto a real airport runway for Decjuba.

The challenge? Fashion retail was becoming invisible in crowded social feeds. The solution? FOOH (Fake Out of Home) that felt so real people couldn’t stop sharing. Filmed on a smartphone, rendered in Cinema 4D, no AI shortcuts, just imagination meeting craft.

2. We Make Drinks Leap Off Billboards

For Coca-Cola’s ‘Coke in a Box’ campaign, we engineered the impossible: a 3D billboard where Coke appeared to be sucked through a giant straw, literally leaping off the screen.

The result wasn’t just visual spectacle but engineered storytelling that reminded millions why Coke moments feel magical. When your brand has been around for 130+ years, making it feel fresh again takes technical precision and creative audacity.

3. We Help Kids Be Brave When They Need It Most

Some projects transcend marketing. For Cancer Council Queensland, we created The Foggles, magical characters who help children navigate cancer treatment with honesty, comfort, and hope.

“When Mitzy the Foggle Got Cancer” became both an animated series and an illustrated storybook, with imagery lifted directly from the animation to frame the written text beautifully. The book is distributed for free via Cancer Council Queensland’s website and throughout treatment locations across Queensland, ensuring accessibility for any family who needs it. When parents tell us these characters helped their child feel less afraid during treatment, we remember why purposeful creativity matters beyond business metrics.

4. We Capture Stories That Save Lives

Driving 2,500km across rural Australia, we followed Driver Reviver volunteers, everyday heroes who’ve prevented countless accidents by offering tired drivers a free coffee and a moment’s rest.

The resulting docuseries didn’t just promote road safety; it celebrated the community spirit that makes Australia’s highways safer. Sometimes, the most powerful marketing tells stories that matter beyond business.

5. We Make Water Look Like Liquid Light

For Swisse’s skin hydration launch, we turned H2O into a visual metaphor, combining live action with fluid VFX that made water look like liquid luxury.

The technical challenge was an immense, realistic water simulation that captured light, movement, and emotion. But beauty products sell transformation, and our visuals made hydration feel transcendent rather than routine.

6. We Give Heritage Brands Permission to Play

National TV success came from giving Yakult a cheeky twist, kids serving probiotics in a bar-themed spot that made parents smile while positioning gut health as family-friendly.

Established brands often fear losing credibility through humour. We proved that playfulness, done right, can refresh brand perception without sacrificing trust.

7. We Turn Insurance Headaches into Simple Steps

Insurance claims overwhelm people when they’re already stressed. For QBE, we built interactive video pathways with branching logic, guiding users through complex processes step-by-step. The result? 95% engagement rate. It is still running strong five years later. In an industry built on complexity, simplicity becomes a competitive advantage.

8. We Put Real Business Owners in The Spotlight

For MYOB, we moved beyond corporate messaging to spotlight real business owners, their challenges, wins, and grit. Authentic storytelling resonated because it reflected viewers’ entrepreneurial journeys.

When B2B marketing feels human, it drives deeper engagement than any feature list ever could.

9. We Educate with Sensitivity and Support

RMIT University’s Centre for Innovative Justice needed to explain restorative justice in the context of road trauma, one of society’s most delicate conversations.

Through animated explainers for Open Circle, we balanced warmth, clarity, and emotional care to reach vulnerable audiences most in need of understanding. The challenge wasn’t just educational; it was therapeutic. How do you explain complex justice concepts to people processing grief and trauma?

Our accessibility-first animation approach used calm tones and gentle pacing, creating content that supports healing while informing. When education becomes part of the recovery process, every creative choice carries responsibility. Now used across Transport Accident Commission (TAC) and Centre for Innovative Justice (CIJ) programs.

10. We Turn Regional Airports into Entertainment Destinations

At Townsville Airport, we launched rugby balls, astronauts, and even a mech-dragon into the world through a 3D billboard that made travellers stop, stare, and share.

The challenge? Regional airports struggle for attention in a crowded tourism landscape. Our solution transformed a transit point into a destination story, place-based storytelling that celebrates local culture while creating larger-than-life moments that put Townsville on the map.

11. We Turn Penguin Personalities into Viral Sensations

Massive viral engagement. When Pesto the Penguin became an unexpected sensation, Sea Life Melbourne Aquarium needed to capture that magic fast. We literally jumped into the penguin enclosure to film Pesto in action, turning authentic behind-the-scenes moments into a hype reel that audiences couldn’t stop sharing. Sometimes, the best content requires getting your feet wet (literally) and being ready when lightning strikes. For longstanding attractions like Sea Life, viral moments don’t come often, but when they do, you need a team willing to dive in and make a splash.

12. We Transform School Holidays into Revenue Spikes

Mission accomplished. LEGOLAND Discovery Centre needed to drive foot traffic during competitive school holidays. We created a high-energy campaign packed with fun, colour, and movement that made kids demand visits and parents actually want to say yes.

Built for kids, loved by parents, the sweet spot where family entertainment marketing lives. When your campaign appeals to both decision-makers and influencers, attendance follows.

13. We Make Corporate Stats Feel Like Love Letters

102 million parcels delivered during Christmas alone. For Australia Post, that’s just a number. We turned it into a loooong delivery van (with dachshund twist) that made Aussies fall in love with their postal service again. But here’s the breakthrough: we combined FOOH with personalisation. Each Australia Post client received a tailored breakdown showing exactly how many parcels they’d delivered over the year. Corporate stats became personal celebrations. When you turn data into meaningful experiences, everyone wins.

Which Of These Challenges Sounds Like Yours?

• Fighting for attention in oversaturated social feeds?
• Explaining complex products that customers actually need?
• Refreshing heritage brands without losing what makes them trusted?
• Creating experiences that people choose to engage with and share?
• Telling human stories that drive business results?

Every iconic brand face moments where ordinary marketing isn’t enough. They need creativity that cuts through noise, drives action, and creates lasting connections with the people who matter most.

Ready To Create Your Brand’s Next Big Moment?

Whether you need to dominate social feeds, drive foot traffic, simplify complex journeys, or tell stories that stick, we’re here to turn your vision into reality that moves people visually, emotionally, and commercially.

The brands above didn’t just get campaigns, they got results.

What’s your brand’s next chapter going to be?

To our future collaborators, we’d love to bring your next big idea to life.

Explore more work at Creativa today.
Ready to create with us? Get in touch.